Archive for August, 2006

Symbian keep going up

Today Symbian, the most popular OS for smartphones, announced a pretty strong quarter, with 58 percent growth on shipments year over year, it was 24m Symbian device shipped over the first half of 2006, a big stake of this sales are based on Nokia’s phones which uses the OS for almost all its line of products. A total of 86 symbian based phones are currently available worldwide.

Here in Brazil the number of Symbian phones are growing but very, very slowly, the main reason is because the number of smartphones available in the market and it’s price tag, they are a lot more expensive than a Motorola RazR, the most popular phone in the market right now (black, pink, silver, etc). Brazilian market is still in the kindergarten when it comes to smartphones, it’s a very niched and specific public and the manufacturers are focusing mostly in the volume that the cheap and fashion models can drive.

The only company that uses extensively symbian phones down here is Nokia. Following the same strategy worldwide.

Posting again

Hi there, I am coming back from vacations after finishing the World Cup project. It was very fun and challenging to put all that working together and the results was way too good (besides the Brazil’s fiasco), the audience was massive specially for Portugal and France matches.

I am very excited about this boom regarding the Internet Video, social video, etc. All the major media companies are moving to adapt to this new reality. You can see all sizes of reaction of this companies from a very shy initiative like CNN Exchange to a very aggressive change in the business, like MTV Flux on MTV UK. Yesterday AOL announced they are revamping their video initiatives again :-)

Here in Latin America the projects around Internet video are not that popular, broadband market is still consolidating, but anyway You Tube is getting big audiences down here and growing. At TV Globo we are still touching it, our Internet brand Globo Media Center is the leader in Brazil for the broadcast/media category according to Nielsen but it’s still the same approach ABC, Disney, CNN are doing, streaming only. Definitively we need to get some social video content project as everybody else is doing.

Well, here is my too cents.